Insights into Google’s Product Reviews Update
Are you an affiliate marketer? Did you see Google’s recent product reviews update? Make sure your reviews don’t fall in the rankings by reading this:
Optimize
These posts deal with search engine optimization.
Should You Invest in SEO on a New Website?
I heard someone say it was not worth investing in SEO for a site without a lot of comment? Do you agree? Here is my take on the issue …
Google Search: It’s About Intent and Proximity
When I received an email from the Wooster Area Chamber of Commerce about a Google My Business training opportunity, I immediately registered. Little did I know I would get a glimpse into Google search. As someone with a search engine optimization/digital marketing company, I wanted to learn more about Google My Business, and I was …
Guy Fieri’s Role in the creation of Wooster Media Group
Wooster Media Group LLC is a digital marketing agency. We specialize in conducting search engine optimization audits on websites to determine whether the sites are as effective as they can be in attracting organic web traffic. To enhance the search engine results page rankings, Wooster Media Group also provides content creation services. Relevant and informative …
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Why I Refuse to Ride the SEO Rollercoaster
I was having a phone conversation with friends Claudia and Garrett Pennington, who own and operate DIY Marketing LLC, along with SEOAuditGuide.com and TwoCupHouse.com. After speaking with them about how some recent presentations at the Bloggy Conference and FinCon 2018 went, I walked away convinced even more that sound, fundamental, time-tested SEO strategies are the
Google algorithm gets broad update: What to do
The infamous Google algorithm received a broad update that began rolling out Aug. 1, and the results of its changes have show some significant swings in the SERPs (search engine results page rankings, according to industry leaders who have been monitoring the change. The interesting thing about the update is what Google said as it
When is the best time for an SEO audit?
Wooster Media Group was recently asked to consult on a website redevelopment project for a manufacturer of industrial equipment (thank you David Joyal of Web Pyro for the referral). The question arose: Because the site is in development, when is a good time to conduct an SEO audit? In working on a proposal, here is
Can SEO strategies help grow your business? [Infographic]
If you are wondering if search engine optimization (SEO) strategies can help grow your business, the answer is yes. The infographic below gives you a quick snapshot of how important SEO is. What is happening with your business? National reports indicate the economy is doing well. Business leaders are generally optimistic about growth potential. If
How can I improve my website’s SEO ranking?
I had the opportunity to make two presentations about blogs and websites in May, and one of the questions in the second one wanted to know what initial steps I would take to improve the SEO ranking of a website. As most visitors here know, SEO refers to search engine optimization, a series of strategies
If you have a business website, you need to know your bounce rate
If you have a business website, you need to know your bounce rate. It’s that simple. The term refers to the percentage of visitors to your website who leave after visiting just a single page. In other words, who bounces after just visiting your landing page? Understanding the bounce rate So, why is it important